A Message From President Mike Eversmeyer

Turning the calendar to 2020 brings excitement and challenges as well as an opportunity to reflect on 2019. 

As we look back, 2019 was a tremendous year for Kent Pet Group and our FibreCycle entities. Our brands continued their exceptional fulfillment of our promises to consumers. Through research, we learned more about the needs of consumers and we embarked on projects that will strengthen our business and better support the families that rely on us for pet product needs. 

During 2020 we will continue to move new projects and new products forward. We are excited about launching back-2-nature® and Breeder’s Celect brands in the U.S. and launching World’s Best Cat Litter™ in Australia. Additionally, we are excited about new product launches by our combined organization that hold great hope in meeting the needs of pet families that will see us for the first time. Watch here for the coming attractions.

As you reflect on 2019 and look forward to 2020, we hope that you are proud of your accomplishments and excited about your future both personally and professionally. We wish the best for you and hope that you have both people and pets that you can share your joy with.